August 18-20, 2025 Soda Pop, Advertising, & General Store
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This lot is closed for bidding. Bidding ended on 8/18/2025
An outstanding example of this c. 1880s bottle with embossed lettering reading Pemberton's Wine Coca. This early medicinal concoction was the beverage that would go on to become Coca-Cola in 1886. This bottle is accompanied with an 1868 newspaper advertisement from The Rome Georgia Courier, which shows an early Pemberton medicinal advertisement. Also included is a May 1886 (the year Coca-Cola debuted) newspaper advertisement from the Augusta Georgia Chronicle, showing a portrait of Pemberton with a favorable testimony. Lastly included is a publication from the Atlanta Police Department in 1898, which shows an early Coca-Cola advertisement on page 26, and French Wine Coca advertisement on page 28. An outstanding collection of early Coca-Cola ephemera and history. CONDITION: The bottle is clean with no damage or wear to note. The newspapers show light yellowing and tattering around the edges. The booklet shows wear to the cover, with a few loose pages inside.

Condition: (9.0).

Item Dimensions: 2 - 1/4" x 2 - 1/4" x 11".
Bidding
Current Bidding
Minimum Bid: $4,000.00
Final prices include buyers premium: $24,000.00
Estimate: $8,000 - $16,000
Number Bids: 19
Auction closed on Wednesday, August 20, 2025.
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